A Mother & Daughter who Co-Own a Sex Shop


Amy Baldwin and her mom, Janis Baldwin, co-own Pure Pleasure, a sex shop in Santa Cruz, CA.  Their mission is to provide a comfortable place where people can shop for sex toys, as well as access resources to enhance sexual pleasure and wellbeing. I had the honor of interviewing them for Mother’s Day. They share their story and inspiration for mothers and daughters who want to have empowering communication about their sexual lives.

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Zahava Griss